Skip to content

Comparisons

Ecommerce Platforms for Print Businesses: Five Compared

Shopify, WooCommerce, Wix, BigCommerce and Squarespace all list a Printful print-on-demand app, so for a print business they differ most on price and customer file upload: BigCommerce's API defines an upload option, Shopify and WooCommerce add uploads through apps, Wix lists app workarounds and Squarespace's Add to cart form takes no file. Printcart lists apps for WooCommerce, Shopify and Wix.

Huy Nguyen (David), CEOBy Founder & CEOOriginally written by Rose HelenPublished Updated Checked on
Cover: Shopify, WooCommerce, Wix, BigCommerce and Squarespace compared for a print business

Key takeaways

  • All five platforms list a Printful print-on-demand app in their own marketplace, so print-on-demand support does not separate them.
  • On entry plans paid monthly, Shopify and BigCommerce cost $468 for 12 months and Squarespace $300, before card fees; WooCommerce's core is free but hosting is paid.
  • Customer file upload separates them most: an API option on BigCommerce, apps on Shopify, an extension on WooCommerce, app workarounds on Wix, none on Squarespace's Add to cart form.
  • All five publish API documentation; support channels and hours depend on the plan.
  • Printcart lists apps for WordPress/WooCommerce, Shopify and Wix, and a REST API for connecting another storefront.
On this page

Printcart wrote this comparison. Every statement about another company was checked on that company's own pages or its marketplace listings; anything we could not check there is left out.

How do they compare side by side?

Each statement about another product links to the public page it comes from (numbers refer to the sources list).

Comparison by criterion
CriterionShopifyWooCommerceWixBigCommerceSquarespace
Print-on-demand appsThe Shopify App Store lists Printful: Print on Demand.[3]The WooCommerce Marketplace lists Printful's print-on-demand extension, Printful: Print on Demand for WooCommerce.[8]The Wix App Market's Print on Demand category lists 20 apps, including Printful and Printify.[13]The BigCommerce app marketplace lists Printful's print-on-demand app.[18]The Extensions marketplace lists Custom Merch by Printful, Printify, Art of Where and Spreadconnect.[23]
Price and billing periodBasic plan, $39 USD/month paid monthly or $29 USD/month paid yearly; card rates from 2.9% + 30¢ USD; 2% with third-party payment providers, as of 20 October 2026.[2]Core platform free, with no monthly subscription; hosting from a provider of your choice, $25 – $350/month for most stores, as of 20 October 2026.[7]Free plan and paid plans; Core is the first plan listing "Accept payments" and "Basic eCommerce". Displayed prices are for yearly subscriptions, paid in full.[12]Core plan, $39/month, or $29/month billed annually; up to $30K TTM GMV, then the plan auto-upgrades to Growth; zero fees with Embedded Payment Providers (2.0% with Open Payment Providers), as of 20 October 2026.[17]Basic plan, $25/month paid monthly or $19/month paid annually; card rates from 2.9% + $0.30, plus a 2% online store transaction fee; 2 contributors and 10 one-time AI credits, as of 20 October 2026.[22]
Free plan or trial"Try 3 days free, then $1/month for 3 months", as of 20 October 2026.[2]Free core platform; no platform fees and no revenue share.[7]A free plan, no credit card required.[12]A fully functional 15-day free trial.[17]Free for 14 days.[22]
Customer file uploadApps such as Upload Native add customer file uploads to product pages, cart and checkout.[4]Woo's Product Add-Ons extension adds custom options to products, including file uploads.[10]Wix's help center says it is currently not possible to add an Upload File option to the Product Page, and lists the Uploadly and FUP: File Upload for Products apps as workarounds.[15]The GraphQL Storefront API defines a FileUploadFieldOption product option, "a form allowing selection and uploading of a file".[20]Squarespace's help center says you can't add a file upload field to an Add to cart form.[25]
APIGraphQL Admin API and REST Admin API (legacy), with the Shopify CLI, documented at shopify.dev.[5]WC REST API, Store API and PHP-based APIs.[9]Wix APIs, including eCommerce, Stores, Payments, CRM and Data.[14]REST Management API, REST Storefront API and GraphQL Storefront API.[19]Commerce APIs to read and write orders, products, inventory and transactions, with REST endpoints and webhooks.[24]
Support24/7 support: live chat on Basic and Grow, enhanced live chat on Advanced, priority support on Plus; Shopify Help Center and Community Forum.[2]Documentation, support forums and a contact page, linked from woocommerce.com.[7]24/7 customer care; chat or a scheduled call with Customer Care.[12]24/7 chat and email support on Core; 24/7 live phone and chat support on Growth, Scale and Performance; a phone-support add-on for Core is "coming soon"; Community and Knowledge Base.[17]24/7 support, plus a Help Center, a Forum and Webinars.[22]

How did we compare these platforms?

We compared Shopify, WooCommerce, Wix, BigCommerce and Squarespace on six criteria that decide whether a print business can sell on a platform without workarounds: print-on-demand apps, price and billing period, free plan or trial, customer file upload, API access and support. Every statement was checked on 20 October 2026 against each company's own pages or marketplace listings, and anything we could not check there was left out.

This article is about the store platform underneath. The product designer that runs on top of it is a separate choice, covered in our comparisons of Shopify product customizer apps, WooCommerce product designer plugins and Wix product personalizer apps. We also noted which of the five platforms has a Printcart app listed on printcart.com.

Which criteria matter most for a print business?

For a print business, customer file upload and the cost over a full year matter most, because many print orders arrive with the customer's own artwork and fixed platform costs come out of every margin. A platform that cannot take a file on the product page pushes artwork into a second channel, such as e-mail, which then has to be matched to the order by hand.

Print-on-demand apps matter if you resell products made by a fulfilment partner instead of printing in house. All five platforms list a Printful app, so this criterion does not separate them; it confirms that each can run a print-on-demand catalogue next to your own products. Selling through a creator platform instead of your own store is a different model, explained in the Teespring business model.

Customer file upload is where the platforms differ most. A print order needs the file attached to the order line, in a format and resolution the press can use. A store with a product designer goes one step further: the customer places text and images on the product, and the order arrives with a print-ready file instead of a loose upload. Printcart's artwork upload lets the merchant set the accepted file types, size limits and a minimum DPI.

API access and support matter as orders grow. An API lets you connect the store to production or accounting software, and support hours matter when a checkout problem stops orders. All five platforms publish API documentation; their support channels differ by plan, as the table shows.

What does Shopify offer for a print business?

Shopify's Basic plan costs $39 USD a month paid monthly or $29 USD a month paid yearly, as of 20 October 2026, according to its pricing page. The Shopify App Store lists Printful: Print on Demand, and file upload comes from apps such as Upload Native, which adds customer file uploads to product pages, cart and checkout.

Shopify says its infrastructure has a 99.9% uptime rate and 300 points of presence worldwide. Its pricing page gives card rates from 2.9% + 30¢ USD and 2% with third-party payment providers on Basic, and says "Try 3 days free, then $1/month for 3 months." Shopify documents a GraphQL Admin API and a REST Admin API (legacy), with the Shopify CLI. The pricing page lists 24/7 support: live chat on Basic and Grow, enhanced live chat on Advanced and priority support on Plus, plus the Shopify Help Center and Community Forum. Printcart lists a Shopify app.

What does WooCommerce offer for a print business?

WooCommerce is the open-source commerce platform for WordPress, and its pricing page says the core platform is free, with no monthly subscription, no platform fees and no revenue share; hosting comes from a provider you choose, at $25 – $350/month for most stores, as of 20 October 2026. Woo's Product Add-Ons extension adds custom product options, including file uploads.

The WooCommerce Marketplace lists Printful's print-on-demand extension, Printful: Print on Demand for WooCommerce. WooCommerce documents a WC REST API, a Store API and PHP-based APIs, and woocommerce.com links to documentation, support forums and a contact page. Printcart lists a WordPress/WooCommerce app.

What does Wix offer for a print business?

Wix has a free plan with no credit card required, and Core is the first paid plan on its plans page that lists "Accept payments" and "Basic eCommerce". Wix's help center says it is currently not possible to add an Upload File option to the Product Page, and lists the Uploadly and FUP: File Upload for Products apps as workarounds.

Wix says an eCommerce website includes free hosting that handles up to 750 simultaneous transactions per second. The plans page says displayed prices are for yearly subscriptions, paid in full. The Wix App Market's Print on Demand category lists 20 apps, including Printful and Printify. Wix documents APIs including eCommerce, Stores, Payments, CRM and Data, and its plans page lists 24/7 customer care, by chat or a scheduled call. Printcart lists a Wix app.

What does BigCommerce offer for a print business?

BigCommerce's Core plan is $39/month, or $29/month billed annually, for stores with up to $30K TTM GMV, after which the plan auto-upgrades to Growth, according to its pricing page, as of 20 October 2026. Its GraphQL Storefront API defines a FileUploadFieldOption product option, "a form allowing selection and uploading of a file".

The pricing page lists zero fees with Embedded Payment Providers (2.0% with Open Payment Providers) and a fully functional 15-day free trial; its home page says an account takes minutes, with no credit card and no commitment. Its app marketplace lists Printful's print-on-demand app. BigCommerce documents a REST Management API, a REST Storefront API and a GraphQL Storefront API. Support is 24/7 chat and email on Core and 24/7 live phone and chat on Growth, Scale and Performance; the pricing page says a phone-support add-on for Core is coming soon, and links a Community and a Knowledge Base.

What does Squarespace offer for a print business?

Squarespace's Basic plan is $25/month paid monthly or $19/month paid annually, with card rates from 2.9% + $0.30 plus a 2% online store transaction fee, as of 20 October 2026, according to its pricing page. Its help center says you can't add a file upload field to an Add to cart form, which matters for orders that need the customer's artwork.

Squarespace says it handles the coding and hosting behind the scenes. Basic includes 2 contributors and 10 one-time AI credits, and websites are free for 14 days. The Extensions marketplace lists apps such as Custom Merch by Printful, Printify, Art of Where and Spreadconnect. Squarespace documents Commerce APIs to read and write orders, products, inventory and transactions, with REST endpoints and webhooks, and its pricing page lists 24/7 support with a Help Center, a Forum and Webinars.

What does the first year cost on each entry plan?

On the entry plans, 12 months of platform fees cost between $228 and $468 before card fees and apps, as of 20 October 2026: the sums below multiply the monthly price on each pricing page by 12. Paying yearly lowers the Shopify, BigCommerce and Squarespace figures, while WooCommerce has no platform fee but needs paid hosting.

What does the first year cost on each entry plan?
Platform and entry plan12 months, paid monthly12 months, paid yearlyAlso chargedSource
Shopify Basic$468$348Card rates from 2.9% + 30¢; 2% with third-party payment providersShopify pricing
BigCommerce Core$468$3482.0% with Open Payment Providers; moves to Growth above $30K TTM GMVBigCommerce pricing
Squarespace Basic$300$228Card rates from 2.9% + $0.30, plus a 2% online store transaction feeSquarespace pricing
WooCommerce core$0$0Hosting at $25 – $350/month for most storesWooCommerce pricing

Wix is not in the table because the Wix plans page we opened showed a regional price including GST, not a USD list price. Card and transaction fees grow with sales, so compare them at the revenue you expect, not only at the subscription price.

If you would rather not assemble a platform, apps and set-up yourself, Printcart also sells ready-made web-to-print stores with the designer installed: the Store package is USD 799 a year, with the Printcart Premium licence, store updates and 10 of your products set up. The Shopify print shop store and the WordPress print shop store show the result with live demos.

Where does a web-to-print app fit on top of the platform?

A web-to-print app adds what a general ecommerce platform does not do for print: an online product designer on the product page, price options for size, paper and quantity, and a print-ready file with every order. Printcart's apps page lists Printcart apps for WordPress/WooCommerce, Shopify and Wix, and a REST API for connecting another storefront, as of 20 October 2026.

On BigCommerce or Squarespace, Printcart's apps page lists no Printcart app, so a designer would come from another vendor or a custom integration over the REST API. On Shopify, WooCommerce and Wix, the designer apps are compared feature by feature in the three comparisons linked at the top of this article.

Matrix of five ecommerce platforms: Printful app, customer file upload, Printcart app and free plan or trial
Data: each platform's own pricing, help-center and marketplace pages, and printcart.com/apps, checked 2026-10-20.
Embed this graphic

Copy this HTML to show the graphic on your site with a link to the source.

<a href="https://solution.printcart.com/insight/best-ecommerce-platforms-for-print-businesses"><img src="https://solution.printcart.com/insight/best-ecommerce-platforms-for-print-businesses/platform-matrix.webp" alt="Matrix of five ecommerce platforms: Printful app, customer file upload, Printcart app and free plan or trial" width="1440" height="1080"></a><br>Source: <a href="https://solution.printcart.com/insight/best-ecommerce-platforms-for-print-businesses">Printcart</a>

What should you check before you choose?

Compare prices on the same billing period: several platforms above show a lower monthly price when paid yearly, and Shopify's $1/month applies to the first 3 months only, according to its pricing page. Then put your best-selling product through each platform's trial: add the options you sell (size, paper, quantity), try a customer file upload, and place a test order to see what arrives with it.

Confirm current pricing, trial terms and file-upload options with each platform before committing, since plans and fees change, and check whether the web-to-print app you want to use lists that platform. For a structured way to score software during a demo, use the web-to-print software scorecard.

Which one fits which business?

  • Shopify

    Shopify fits merchants from solo entrepreneurs, for whom its pricing page positions the Basic plan, to complex businesses on Plus; Printcart lists a Shopify app.[2]

  • WooCommerce

    WooCommerce fits businesses on WordPress that want, in WooCommerce's words, "full control: of your checkout, your data, your costs", with any host; Printcart lists a WordPress/WooCommerce app.[6]

  • Wix

    Wix fits merchants who want an eCommerce website with hosting included, as Wix describes its eCommerce plans; Printcart lists a Wix app.[11]

  • BigCommerce

    BigCommerce fits businesses from new stores with up to $30K in annual sales on its Core plan (whose card notes "plan auto-upgrades to Growth") to high-volume businesses on Performance, as its pricing page describes its plans.[17]

  • Squarespace

    Squarespace fits businesses that want hosting, SSL, SEO tools, analytics, ecommerce and email marketing built into one website platform, as Squarespace describes it.[21]

Frequently asked questions

Which ecommerce platforms does this comparison cover?

It compares Shopify, WooCommerce, Wix, BigCommerce and Squarespace on print-on-demand apps, price and billing period, free plan or trial, customer file upload, API access and support, all checked on 2026-10-20 against each company's own pages.

Where do these platforms list print-on-demand apps?

In their own app marketplaces: the Shopify App Store, the WooCommerce Marketplace, the Wix App Market, BigCommerce's app marketplace and Squarespace Extensions. Each of the five lists a Printful print-on-demand app, as of 20 October 2026.[3][8][13][18][23]

Which of these platforms does Printcart support?

As of 2026-10-20, Printcart's apps page lists Printcart apps for WordPress/WooCommerce, Shopify and Wix, and says another storefront can be connected through the Printcart REST API instead of an app.[26]

Which platform is free to start?

WooCommerce's core platform is free, with no monthly subscription; hosting is chosen and paid separately. Wix has a free plan with no credit card required. BigCommerce offers a fully functional 15-day free trial and Squarespace is free for 14 days. Shopify offers 3 days free, then $1/month for 3 months, as of 20 October 2026.[7][12][17][22][2]

Which platform lets customers upload a print file on the product page?

BigCommerce's GraphQL Storefront API defines a file upload product option. Shopify and WooCommerce add uploads through apps or the Product Add-Ons extension, Wix's help center lists third-party apps as a workaround, and Squarespace's help center says an Add to cart form cannot take a file upload.[20][4][10][15][25]

Sources

  1. Build Your Online Store: Use Themes or Go Headless - Shopify, checked
  2. Shopify Pricing: Find the Right Plan for Your Business - Shopify, checked
  3. Printful: Print on Demand - Sell custom print and embroidery items with no upfront costs | Shopify App Store, checked
  4. Upload Native - Customer file uploads for product pages, cart & checkout | Shopify App Store, checked
  5. Shopify APIs, libraries, and tools, checked
  6. WooCommerce, checked
  7. WooCommerce Pricing Puts You In Control - WooCommerce, checked
  8. Printful: Print on Demand - WooCommerce Marketplace, checked
  9. Getting Started with WooCommerce APIs | WooCommerce developer docs, checked
  10. WooCommerce Product Add-Ons - Custom & Personalized Products, checked
  11. eCommerce Website Builder: Build An eCommerce Site | Wix.com, checked
  12. Wix Pricing Information | Upgrade to a Premium Plan | Wix.com, checked
  13. Print On Demand Apps | Wix App Market, checked
  14. API Reference Docs, checked
  15. Wix Stores Request: Adding an "Upload File" Option to Your Product Page | Help Center | Wix.com, checked
  16. Commerce built for momentum. | BigCommerce, checked
  17. BigCommerce Pricing and Plan Information | BigCommerce, checked
  18. Printful | Print-on-Demand | BigCommerce Integrations, checked
  19. BigCommerce Developers | BigCommerce Docs, checked
  20. FileUploadFieldOption | BigCommerce Docs, checked
  21. Website Builder: Start Your Website for Free — Squarespace, checked
  22. Squarespace Pricing Plans & Features — Squarespace, checked
  23. Squarespace Extensions — Customized Website Plugins — Squarespace, checked
  24. Squarespace Developer Platform: APIs, Apps, and Docs, checked
  25. Create an Add to cart form – Squarespace Help Center, checked
  26. Printcart Apps for Every Platform | Printcart, checked

About the author

Founder & CEO, Printcart

Huy Nguyen (David) is the Founder and CEO of Printcart. Questions about this article go straight to him and the Printcart team. This article was originally written by Rose Helen for the Printcart blog.

LinkedIn

Tell us what you want to sell. Huy Nguyen (David), our CEO, and the sales team reply with a written scope and quote.