Print on Demand (POD) is a lucrative business, especially with the increasing popularity of custom-printed merchandise. It offers a wide range of niches, each with its unique set of slang, reasons for buying, and popular t-shirt designs. Knowing your niche makes it easier for you to create items that your target audience will want to buy. In this article, we'll take a look at some of the most popular t-shirt ideas in POD, along with some of the products where you can use them.

1. Pets

Pets Tshirt

Pets are one of the most popular niches in POD. People love their pets, which is why the pet industry is a $72.13 billion industry based on data from the American Pet Products Association. You can target popular sub-niches like dogs, cats, or birds, but there's also a market for uncommon pets or large animals, such as horses, lizards, wolves, and hedgehogs. Pet-related t-shirts are a popular way for pet owners to show their love for their furry friends.

2. Jokes

Jokes Tshirt

Jokes and statement shirts are another popular niches in POD. Humor-related merchandise, such as t-shirts, can have funny images, punchy one-liners, nerdy jokes, or even memes. These shirts can be great conversation starters and allow people to show their sense of humor. Whether it's a funny image of a cat or a sarcastic one-liner, humor-related t-shirts can be a big hit with the right audience.

3. Jobs


While some individuals may not enjoy their current job, it's important to acknowledge that there are millions of people who take pride in their careers. Different professions have varying levels of enthusiasm among their employees. For example, while there are dedicated individuals working in fields such as law and accounting, they may not receive the same level of public recognition as those in careers such as nursing, the military, and firefighting. These latter professions tend to have a higher level of passion and pride among their employees. In the world of print-on-demand products, tapping into this sense of pride can lead to successful designs and merchandise for these professions.

4. Sports, Lifestyle, and Hobbies

Sports, hobbies, and lifestyles are also popular niches in POD. People like to show off their interests and passions through their clothing, and custom-printed merchandise provides an excellent opportunity to do just that. Whether it's a sports team, hobby, or lifestyle, there's a market for just about everything. Some popular sports niches include baseball, basketball, hockey, football, and cycling. Some popular hobby niches include crocheting, gaming, fishing, bookworms, gardening, anime/manga, and cars. Some popular lifestyle niches include digital nomads, entrepreneurs, vegetarians, work-at-home moms (WAHM), travelers, and yoga enthusiasts.

Here are three popular niches to consider for your t-shirt business:

1. Sports Niche Ideas

sport tshirt

  • Baseball
  • Basketball
  • Hockey
  • Football
  • Cycling

2. Hobby Niches

Hobby Niches

  • Crocheting
  • Gamers
  • Fishing
  • Bookworms
  • Gardening
  • Anime/Manga
  • Cars

3. Lifestyle Niches

  • Digital nomads
  • Entrepreneur
  • Vegetarian
  • Work-at-home Mom (WAHM)
  • Travelers
  • Yoga

5. Family and Relationships

Family and relationships are another popular niche in POD. From shirts that say "World's #1 Mom" to custom-printed items for single dads, newly-engaged women, siblings, newlyweds, and grandparents, there's a market for just about any family or relationship. People love to show their love for their family and loved ones, and custom-printed merchandise provides an excellent opportunity to do just that. Whether it's a shirt for a special occasion or a unique way to show your love, family and relationship-related t-shirts can be a big hit.

6. Location and Travel

Location and travel are other popular niches in POD. People love to show off the places they've been and the experiences they've had, and custom-printed merchandise provides an excellent opportunity to do just that. Whether it's a shirt with a travel quote, a map of a local city, or a design inspired by a local delicacy, travel-related t-shirts can be a big hit. 

7. Seasonal Designs

Seasonal designs are also popular, including Christmas sweaters, Thanksgiving, graduation, Valentine's Day, Halloween, and other holidays. Whether it's a holiday or a special place, location and travel-related t-shirts can be a great way to show off your experiences and memories.

How to create your corporate t-shirt design

Building a corporate t-shirt design can be a daunting task, but with the right approach and tools, it can be a fun and exciting experience. The key to creating a successful corporate t-shirt design is to work with a professional designer who understands the elements of t-shirt design and can bring your vision to life.

The first step in creating a corporate t-shirt design is to find and hire a professional designer who has experience in this field. A good designer will be able to take your ideas and turn them into a design that will appeal to your target audience. Additionally, you can consider hosting a design contest to get ideas from designers around the world. This is a great way to tap into a large pool of talent and get a variety of ideas for your t-shirt design.

The second step in creating a great corporate t-shirt design is to understand the fundamentals of t-shirt design. People wear t-shirts for a variety of reasons, including exercising, shopping, and attending concerts. This means that your t-shirt design will have a lot of exposure and will be seen by many people. As a result, it is essential to make sure that your t-shirt tells the right story and represents your brand in the best way possible.

When designing your corporate t-shirt, consider the following elements:

  • Color: The color of your t-shirt should be chosen carefully, as it can have a significant impact on the look and feel of your design. You want to choose a color that represents your brand and appeals to your target audience.
  • Typography: The font you use for your t-shirt design is just as important as the color. Make sure that the font you choose is easy to read and represents your brand.
  • Images: If you decide to use images in your t-shirt design, make sure that they are of high quality and represent your brand. Avoid using stock images, as they are often overused and can make your design look generic.
  • Branding: Your t-shirt design should include your brand's logo, name, and tagline. This will help people to associate your brand with your t-shirt design and will make your t-shirt more memorable.

Developing a corporate t-shirt design is a great way to promote your brand and give your employees a sense of unity. By working with a professional designer, understanding the fundamentals of t-shirt design, and considering the key elements of design, you can create a t-shirt design that is unique, memorable, and represents your brand in the best way possible.

How to Choose a Niche corporate t-shirt ideas

If you're considering selling custom-printed merchandise like t-shirts for your corporate, it's important to choose the right niche. The key to selling these items is to tap into people's emotions and provide them with designs that show off their individuality.

People purchase custom-printed t-shirts to express their interests and hobbies, to showcase their job or profession, or to show pride in a particular country they have visited. Understanding this, it's crucial to ensure that your corporate t-shirt design tells the right story and connects with the customer's emotions.

While choosing a niche, it's essential to consider the market size as well. Even if you're passionate about a particular niche, it won't be beneficial if there's not a significant audience size. To check the audience size, you can use Facebook's Audience Insight tool or check the keyword search volume for your target audience on Google.

Another advantage of choosing a large niche is that it provides you with room to branch out into sub-niches. For instance, if you're considering selling job-related t-shirts, you can break them down into different categories such as nurses, firefighters, teachers, etc. Furthermore, you can even break down these categories into smaller niches, like preschool teachers or ER nurses. This allows you to cater to a more specific audience and provide them with designs that resonate with their interests.

choosing the right niche for your corporate t-shirt business is crucial for success. You need to ensure that your designs connect with people's emotions, consider the market size, and have room to branch out into sub-niches. With the right approach, you'll be able to create unique, eye-catching designs that will appeal to a wide audience and drive sales.

In conclusion,

Building a corporate t-shirt design requires careful planning and thought. You need to find a professional designer who can bring your vision to life, or alternatively, host a design contest to get ideas from designers around the world. A good corporate t-shirt design should be eye-catching, memorable, and tell the right story. It should also be made of high-quality materials and be comfortable to wear, making it ideal for people of all ages.

When choosing a niche for your corporate t-shirt, it's important to tap into people's emotions and find a niche that resonates with them. This could be a job, hobby, pet, sport, or anything else that represents their individuality. It's also important to consider the market size, as a niche that's too small may not be sustainable in the long run. A large niche also gives you room to branch out into sub-niches, further increasing your target audience.

By following these tips and putting effort into your corporate t-shirt design, you can create a memorable and unique t-shirt that will stand out from the competition. A corporate t-shirt is a great way to showcase your brand and create a lasting impression, and with the right design, it can be a valuable marketing tool for your business. Whether it's for a special event, corporate giveaway, or just to provide employees with a unique and stylish uniform, a well-designed corporate t-shirt can be a great investment. So, start planning your corporate t-shirt design today and take the first step towards creating a memorable and effective marketing tool.

Lynn Jones

Shop Owner
Lynn Jone, Digital Marketer, copywriter, and avid fan of Technology!

One of my favorite quotes is: "Strive not to be a success, but rather to be of value" - Albert Einstein.

I graduated from foreign trade university majoring in Economics. However, it took me 5 years to find my passion for Digital Marketing. With over 5-years research and over 3-years practical work experience, I am confident that I can easily what problems your website is facing and suggest the best solution for your business.

I used to be an accountant, a salesperson, a banker even a receptionist. However, I just feel to be myself when I choose to be a Marketer, especially an SEOer. I have spent a lot of time studying and learning about marketing tools like Google Analytics, Google Search Console, Ahref, Alexa, Similar Web, ... In order to understand customer behavior as well as to make a website to be on the top rank on the search tool.

"Content is king". Where advertising is about the sale, content marketing is about establishing a connection. The best content marketing will lure people to your brand and keep them coming back for more.

So let’s explore the wide world of ever-increasing content, and investigate how you ensure your message is well delivered to your target customers.