Over the two decades, the printing industry has seen dramatic change. According to statistics, the web to print- Print on demand- market was valued at USD 867 billion with an estimated growth rate of 7.6% until 2025. However, in the face of a health crisis 2020, the coronavirus pandemic, have profoundly disrupted the growth of the global printing industry. Total value in this industry fell from $815billion in 2019, to reach a projected $743 billion in 2020. It is high time all Web-to-Print store owners start catering ever-increasing customer demands. Adopting the latest trends in this web-to-print industry to survive and grow has become a must. In this article, we explores the major industry trends to emerge in the wake of the pandemic together.

Automation print on demand process

As you know, any delay in a printing and drop shipping job can raise questions on the business owner about competence in meeting fulfilling customers exact demands. So, staying on top of customers demands has become all business owners’ major responsibility.

To cater to customers’ demands in a better and faster way, this industry has come up with ‘Automation print on demand process’. Fully automated processes and programs are improving both owners’ and consumers’ experiences gradually.

All these automated programs or process reduce dependency on manual processes. They not only help you auto-create designs but also automate manufacturing and production, printing processes.

Personalization Printing Product Options

A business constantly needs to maintain its unique brand image in today’s fiercely competitive market.

Besides, the personalization option isn’t just only about customizing design. It also includes customizing the format, specs, and other details of the product as per customers’ preferences.

Nowadays, customers easily access and select these personalization options. They just have to input their preferences and the Web to Print technology will recognize them. With a printing extension, customers can even design their products.

3-D Design Technology

3-D prototyping Design technology created the entire printing industry by storm. According to the annual report, the global market of 3-D printing is forecast to grow to nearly USD 50 billion by 2025. With more and more printers and designs adopting this technology, it surpassed other manufacturing in popularity.

3-D printing can not only be speedier but also more accessible. And a printing platform solutions or software design tool has boosted its potential further.

Integration with a Shipment Partner

Carrying out an initial transaction online has now ended up viable with the W2P technology. It doesn’t make any difference to shipment of a product to its vacation spot.

As a result, the significance of having a dependable delivery partner has extended.

The W2P software program transmits the shipping request to ship designs to clients to a 3rd-party just after the press of the ‘Order Now’ button.

The real-time connection between shipping partners and commercial enterprise owners is a reasonably new idea. It can move some distance in advance in the coming years.

Live Tracking also can are available in available. This feature continues a consumer informed approximately the popularity of their orders thru textual content messages.

Adapting to Post-Pandemic Realities

The pandemic has reshaped consumer behavior and business operations, accelerating the adoption of digital and contactless solutions. For web-to-print businesses, this shift has created opportunities to innovate and expand.

• Digital Transformation: Companies are increasingly investing in robust online platforms that offer end-to-end solutions, from product design to checkout.
• Sustainability Initiatives: With rising awareness of environmental issues, businesses are focusing on eco-friendly practices, such as using sustainable materials and reducing waste.
• Hybrid Models: Combining traditional printing services with web-to-print capabilities allows businesses to cater to a broader audience while optimizing operations.

Future Outlook: What Lies Ahead?

1. AI-Driven Customization

Artificial Intelligence (AI) is about to revolutionize how you and your customers experience web-to-print services. Picture this: AI recommending the perfect design elements tailored to your preferences or suggesting ways to optimize print layouts to save costs. With AI, your potential to deliver personalized, efficient services becomes virtually limitless.

2. Augmented Reality (AR) Integration

Imagine you’re a customer designing a product. Wouldn’t it be incredible to see exactly how it looks in a real-world setting before hitting “Buy”? With AR, your customers can visualize their creations in their environment, helping them feel confident in their purchase. This innovative technology bridges the gap between digital customization and physical reality, reducing returns and increasing satisfaction.

3. Subscription Models

What if you could provide your customers with even more value while securing steady revenue for your business? Subscription models make this possible. Your customers could pay a monthly fee for exclusive perks, such as premium design tools, access to advanced templates, and significant discounts on printing services. This approach ensures they keep coming back while enjoying unmatched benefits.

How Printcart is Leading the Way

At Printcart, we’ve designed our platform with you in mind, ensuring that your business stays ahead of the curve. Here’s how we help you succeed:

• Automate your operations for maximum efficiency and scalability, so you can focus on what matters most—growing your business.
• Deliver unparalleled customization options to meet your customers’ unique needs and preferences, empowering them to create products they truly love.
• Integrate seamlessly with global shipping networks, ensuring fast and reliable delivery to your customers wherever they are.

Our unwavering commitment to innovation is all about helping you and your business stay at the forefront of the web-to-print industry. By partnering with Printcart, you’ll deliver exceptional value to your customers and cement your position as a leader in this space.

Embrace the Future with Printcart

The web-to-print industry is poised for unprecedented growth, fueled by technological advancements and evolving consumer expectations. Businesses that embrace these trends will not only survive but thrive in a competitive landscape.

At Printcart, we provide the tools and expertise you need to succeed. Whether you’re looking to streamline operations, enhance customer experiences, or expand your market reach, our solutions are designed to meet your needs.

Ready to transform your web-to-print business? Contact us today or visit our platform to explore our innovative solutions. Don’t forget to use the coupon code MAR_DL for an exclusive 18% discount on our premium services.

Let’s shape the future of web-to-print together!

Lynn Jones

Shop Owner

Lynn Jone, Digital Marketer, copywriter, and avid fan of Technology!

One of my favorite quotes is: "Strive not to be a success, but rather to be of value" - Albert Einstein.

I graduated from foreign trade university majoring in Economics. However, it took me 5 years to find my passion for Digital Marketing. With over 5-years research and over 3-years practical work experience, I am confident that I can easily what problems your website is facing and suggest the best solution for your business.

I used to be an accountant, a salesperson, a banker even a receptionist. However, I just feel to be myself when I choose to be a Marketer, especially an SEOer. I have spent a lot of time studying and learning about marketing tools like Google Analytics, Google Search Console, Ahref, Alexa, Similar Web, ... In order to understand customer behavior as well as to make a website to be on the top rank on the search tool.

"Content is king". Where advertising is about the sale, content marketing is about establishing a connection. The best content marketing will lure people to your brand and keep them coming back for more.

So let’s explore the wide world of ever-increasing content, and investigate how you ensure your message is well delivered to your target customers.